Manzanar Committee Extends Outreach Efforts Via Facebook
April 6, 2009 1 Comment
LOS ANGELES — On April 6, the Los Angeles-based Manzanar Committee announced that they have established a presence on Facebook, the very popular social networking web site, as a means to expand their outreach and educational efforts, especially to younger generations.
The Manzanar Committee now has official Facebook “fan,” blog and “Causes” pages.
“The Manzanar Committee is working to increase its outreach efforts and that means reaching beyond the traditional press release sent to news outlets and other organizations,” said Manzanar Committee member Gann Matsuda. “We launched our official blog back in April 2008, and now we’re on Facebook, which currently has more than 175 million users.”
“There are literally hundreds and hundreds of organizations, including non-profits, publicizing their activities on Facebook,” added Matsuda. “We need to take better advantage of technology to extend our outreach beyond traditional boundaries.”
Matsuda said that the new “Web 2.0” sites, such as Facebook, cannot be ignored as an outreach medium.
“Facebook has become a legitimate, highly popular and necessary medium for sharing information,” Matsuda stressed. “One look at President Barack Obama’s campaign proves that.”
“I don’t think anyone has used technology for greater impact in a campaign,” Matsuda elaborated. “The Obama campaign had an absolutely brilliant Internet strategy and their use of Facebook was one of the most important parts of that strategy and shows just how important Facebook can be for getting the word out and extending our reach beyond what we have traditional done.”
The Manzanar Committee’s Facebook resources are:
The Manzanar Committee is dedicated to educating and raising public awareness about the incarceration and violation of civil rights of persons of Japanese ancestry during World War II and to the continuing struggle of all peoples when Constitutional rights are in danger. A non-profit organization that has sponsored the annual Manzanar Pilgrimage since 1969, along with other educational programs, the Manzanar Committee has also played a key role in the establishment and continued development of the Manzanar National Historic Site. For more information, call (323) 662-5102 or check their web site at http://www.manzanarcommittee.org and their blog at http://blog.manzanarcommittee.org.
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